| Sprint Loss Doubles as Subscriber Exodus Continues |
Author:Keith Regan
Publication Date:2008-05-12T11:29:28-07:00 |
Sprint Nextel posted results Monday that show that it continues to struggle amid high rates of customer defection and financial losses of more than a half billion dollars. Released just days after Sprint announced an ambitious plan to partner with Clearwire on a national WiMax wireless broadband company, the company's first-quarter results show that Sprint's net loss more than doubled to $505 million.
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| Bronto Software: New Age E-Mail Marketing |
Author:Keith Regan
Publication Date:2008-05-12T04:00:00-07:00 |
Bronto is no dinosaur. Founded by former Red Hat executives and launched in 2002, the e-mail marketing software provider has certainly seen its industry and marketplace evolve and change dramatically around it. While questions are often raised about whether e-mail can remain an effective marketing channel given the flood of spam invading consumers' in-boxes and, spending on the channel continues to grow.
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| Not Much Life in China's Virtual Worlds |
Author:Chi-Chu Tschang
Publication Date:2008-05-10T04:00:00-07:00 |
Last November, Procter & Gamble's Vidal Sassoon launched with much fanfare its first hair salon in China's virtual world. There was even a virtual ribbon-cutting ceremony. However, today the VS salon in HiPiHi, China's oldest and largest virtual world, sits mostly empty save for the occasional visitor.
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| Apple Settles iPod Class Action for $45 a Head |
Copyright 2007 - ECT News Network
Publication Date:2008-05-12T09:32:04-07:00 |
Apple has agreed to settle a pair of class action lawsuits in Canada alleging it misled customers about the staying power of their iPods, the latest courtroom truce over the dwindling battery life of early generations of the device. The Cupertino, Calif.-based company is offering credits for its online store of about $44.75, according to a court document.
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| Seven Ways to Make E-Marketing Work in a Tough Economy |
Author:Guy Maser
Publication Date:2008-05-11T04:00:00-07:00 |
In a challenging economy, you must find new ways to make marketing work more effectively, get more out of marketing investments, and measure and account for marketing decisions. In short, you must make changes. Doing the same things in an uncertain economic environment and expecting the same results is, at worst, a definition of marketing insanity.
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| E-Commerce Web Services: Better, Faster, Cheaper |
Author:Paul Korzeniowski
Publication Date:2008-05-10T04:00:00-07:00 |
Typically, new technologies tend to promise more than they deliver. That has not been the case with Web services, which are being integrated into just about every new e-commerce application. "Support for Web services has come from application vendors, application development tool suppliers and middleware vendors," said Jason Bloomberg, a managing partner with market research firm ZapThink.
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| SaaS: Bringing the Call Center Within a Small Company's Reach |
Author:Patrick Barnard
Publication Date:2008-05-10T04:00:00-07:00 |
The software as a service trend is revolutionizing the call center industry, as companies of all sizes are now discovering the advantages of going with hosted versus on-premise solutions. With SaaS for the call center, applications are hosted on a shared platform in a data center and delivered to the agents via the Internet or dedicated network.
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| Why Microhoo Couldn't Work and How Google Helped It Fail |
Author:Rob Enderle
Publication Date:2008-05-12T04:00:00-07:00 |
I'm often fascinated by mergers, or I should say I'm fascinated by how often they are attempted and how rarely they succeed. While it may appear that smaller mergers are more successful than larger ones, the reality is smaller merger failures are vastly easier to cover up. Very few mergers actually deliver the benefits that were promised by their advocates.
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| Gaming's Play for Social Networks |
Author:Walaika Haskins
Publication Date:2008-05-12T06:00:00-07:00 |
Long before social networking sites such as MySpace and Facebook set up shop online, there was a social element to playing video games. Gamers have always congregated together, extolling or deriding the merits of one game over another, participating in tournaments and broadcasting their gaming exploits and accomplishments.
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| XM Loss Deepens Despite Subscriber Growth |
Author:Matthew Barakat
Publication Date:2008-05-12T09:43:40-07:00 |
XM Satellite Radio Holdings said Monday that its first-quarter loss widened by nearly 6 percent despite a 17 percent jump in revenue. XM, which is seeking regulatory approval for an acquisition by rival Sirius, said it lost $129.3 million, or 42 cents per share, compared with $122.4 million, or 40 cents per share, a year ago. Analysts expected the loss to narrow to 39 cents per share, according to Thomson Financial.
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| Cablevision Picks Up Newsday for $650M |
Author:Seth Sutel
Publication Date:2008-05-12T08:13:28-07:00 |
Cablevision Systems is buying the Long Island, New York-based newspaper Newsday from Tribune in a deal valued at $650 million, the companies announced Monday. Cablevision beat out media mogul Rupert Murdoch, CEO of News Corp., who withdrew his own $580 million bid on Saturday. New York Daily News owner Mortimer Zuckerman had also bid $580 million.
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| New Powerset Search Tech Gets Your Drift |
Author:Chris Maxcer
Publication Date:2008-05-12T11:41:12-07:00 |
Powerset, a new Internet search engine company, has launched a proof-of-concept salvo in the search engine war -- a natural language processing engine that attempts to understand the meaning behind a search phrase and the text it's searching against. Instead of returning a long list of results that simply contain the key words a user enters, Powerset attempts to unlock the meaning encoded in ordinary human language.
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